AME3 AME3
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  • Preface
    • Overview
    • Why Outevolve
    • The New New Enterprise Game
    • AME3 on the shoulder of giants
    • Who This Book Is For
    • How to Read This Book
  • System
    • Overview
      • Overview
      • Empirical Control
      • Overall Optimization
      • Evolution Focus
      • Overview
      • The Leadership System
      • The Owner
      • The System Lead
      • The Team
      • Overview
        • Overview
        • Arena Backlog
        • Arena Product
        • Improvement
        • Match
        • Arena Owner
        • System Lead
        • Team
        • Overview
        • Ambition
        • Enterprise Backlog
        • Enterprise Product
        • Goal
        • Tournament
        • Accountable Representative
        • Enterprise Owner
        • Enterprise System Lead
  • Playbook
    • Overview
    • Slicing the Organization
    • Slicing the Product
    • Start the Game for the Enterprise
    • Start the Game in an Arena
    • Improve the Play of the Old Game
    • Don't Trust the Playbook
  • Interplay
    • Overview
      • Overview
      • AI and the Principles of Evolution
      • AI Will Not Fix Your Bureaucracy
      • Developing a Strategy for the GenAI Era
      • The AI-Enhanced Team of the Future
      • The End of Software as We Know It
      • AI Agents in Practice Beyond Coding
      • Overview
      • Planning Under Uncertainty
      • Choose Your Own Game
      • From Projects to Products
    • The Game Is On
      • Overview
      • AI Strategy for Decision-Makers: Clarity, Not Hype
      • AME3 in Practice
      • Overview
      • 240618 DasScrumUnternehmen - Wie man ein Unternehmen mit Scrum aufbaut
      • 241129 Agile in KMU mit GAME3
      • 241213 The Good, The Bad, The Ugly About (Agile) Frameworks
      • 250107 Scrum Gathering Tokyo 2025
      • 250203 GAME3 Workshop OOP 2025
      • 250221 Eine Strategie für Generative KI entwickeln
      • 250320 Die Evolution deines Unternehmens strategisch gestalten
      • 250401 Podcast AgileWay
      • 250409 Evolution Strategy for the Enterprise with GAME3
      • 250505 Talk Scrum Gathering Munich 2025
      • 250518 Webinar Developing a strategy for the GenAI era (de)
      • 250620 How we can salvage the XP principles in our enterprise DNA
      • 250915 Agile Prague
      • 251007 Agile Network The Strategic Answer to GenAI
      • 251120 Estimation and Planning Revisited
      • 260107 The Strategic Answer to GenAI is Empirical Enterprise Evolution at RSG Tokyo
      • 260212 OOP Munich
  • Appendix
    • Overview
      • Communication Effort in a Scaling Organization with Teams
      • Enterprise Scrum
      • Estuarine Mapping
      • Investment GenAI Automotive Comparison Report 2026
      • Meridian Industries - 120 Projects and Nothing Moves
      • Herausforderungen deutscher Unternehmen 2026
      • ScALeD
      • Self-Adapting Language Models
      • Stacey Matrix
      • Velox Robotics - Structure Follows Culture
      • Visualizing Enterprise Goals
      • Wardley Mapping
      • A Plan Is Not a Strategy
      • A Small Matter of Programming
      • Agile
      • Agile Retrospectives
      • All models are wrong, but some are useful
      • Amazon Product Operating Model
      • Ambidextrous Organizations
      • AME3
      • Apertus
      • Artificial Life
      • Aspect
      • Attention Is All You Need
      • Brooks's law
      • Build-Measure-Learn
      • Centaur Chess
      • Claude Flow
      • Cognitive Load Theory
      • Competing Against Luck
      • Complex Adaptive System
      • Computer Lib
      • Conway's law
      • Cynefin
      • Daily Scrum
      • DasScrumTeam
      • Deduction
      • Definition of Done
      • Drive, by Dan Pink
      • Dunbar's number
      • Ecosystems
      • Empiricism
      • eXtreme Programming
      • Extreme Programming Explained 2nd - Chapter 5. Principles
      • Field guide to managing complexity (and chaos) in times of crisis
      • Field-programmable photonic nonlinearity
      • Flight Levels
      • Generative Artificial Intelligence
      • GROOVE X
      • Herbert Simon - Machines Will Do Any Work a Man Can Do
      • Higher-Order System
      • How to organise your teams
      • If I had asked people what they wanted, they would have said faster horses
      • Increment
      • Induction
      • Inverse Conway Maneuver
      • it's always a people problem
      • Jevons Paradox
      • Jobs to be Done
      • Kanban
      • Kanban Board
      • Kano Model
      • Large Language Model
      • Larman's Laws
      • Lean
      • Learning to See
      • LeSS
      • Life, Energy, and Entropy
      • Malleable Software
      • Manifesto for Agile Software Development
      • Mike Beedle
      • Nigel Scale
      • No plan survives first contact with the enemy
      • Obeya
      • OODA Loop
      • Open Ended Evolution
      • OpenClaw
      • Operating Model
      • Outevolve
      • Overconfidence Bias
      • Pair Programming
      • Parkinson's Law
      • Paul Watzlawick
      • PDCA Cycle
      • People are hard, Code is easy
      • Personal Dynamic Media
      • Planning Fallacy
      • Plans are worthless, but planning is everything
      • Proactive Computing
      • Process Dynamics, Modeling, and Control
      • Project Retrospectives
      • Projekt Lightspeed
      • Red Queen Effect
      • Reinforcement Learning from Human Feedback
      • Rewilding Software Engineering
      • SaaS Will Collapse in the Agent Era
      • SAFe
      • Sapiens
      • Scaling Complex Systems with Hexi
      • Scrum
      • Scrum@Scale
      • Simon Wardley on Evolving Software Engineering Practices with Agentic AI
      • Software as a Service
      • Spotify
      • Sprint
      • Ted Lasso
      • The 2028 Global Intelligence Crisis
      • The Computer for the 21st Century
      • The End of Software as We Know It LinkedIn Discussion
      • The Execution Trap
      • The Hitchhiker's Guide to the Galaxy
      • The Magical Number Seven Plus or Minus Two
      • The New New Product Development Game
      • The Principles of Product Development Flow
      • The SAFe Delusion
      • The State of the Art in End-User Software Engineering
      • Total Football
      • Two-Pizza Teams
      • Vibe Coding
      • Web.de
      • Wolfgang Hilberg
  • Test
    • Overview
    • My Tests Overview
    • elements
    • ba
    • Banner Test
    • Docbox Header Alt
    • Feature Test
    • Node with Titel
    • test with callout
    • testwhitespaces
      • Overview
      • fofoba
      • Custom titel
      • Overview
      • permalink test
        • Overview
        • A very long long long long long long long ong long long long long long long name
        • Overview
          • Overview
            • Overview
            • tutu node
        • A Content
      • dodo
      • fo
      • Overview
      • All Icons Overview
      • FA Comparison
      • Leadership Icons
      • Process Icons
      • Strategy Icons
          • Overview
          • Test Products
          • Test Services
      • Overview
      • Test With Space
  • Appendix
  • Sources and Definitions

People Are Hard, Code is Easy

Linus Torvalds on YouTube

PDCA Cycle
Personal Dynamic Media
AME3 AME3

    © Copyright 2026 Peter Beck & Andreas Schliep

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